Danielle Fuligni McKay

Official Website of the Best-Selling Author, Including the New Book



Do you want your girl to thrive with self-confidence?


When she is all grown up, imagine asking: Did she overcome her shyness and make friends early in her life? Was she willing to try new things, unafraid to fail in front of others? Did she know how to avoid negative self-talk? Did I teach her how to stand up for herself and not be taken advantage of? Did I help her to recognize and overcome self-image issues? Was I the kick-ass role model my girl deserved? This book will guide you to answer "YES!" to these questions without hesitation.  


Imagine someone handing you a recipe, chock full of ideas and ingredients you can use to raise up a strong and confident young girl!  Well imagine no longer. "Girl on Purpose" is here! 


Teaching girls how to build self-confidence is one of the best things we can do to create a stronger social fabric around the world. I applaud Danielle's book for its candidness.


Danielle Fuligni McKay is a refreshing, pragmatic voice in the empowerment movement, calling not only for more confident girls, but for the needed female role-models to lead them.




Danielle Fuligni McKay is a Harvard-educated, ICF certified writer, speaker and leader of confidence-building workshops for girls. She loves running, art and playing Yamslam! with her three kids. 

In 2012, Danielle founded an organization called 

MyGirl Coaching to grow her own daughters stronger. Now, she teaches thousands of girls every year how to build their self-confidence and trust what they've got. Danielle's 10 and 12 year old daughters, Elizabeth and Margaret, even help her lead some of the workshops!


Upcoming Events

  • Next Step Dance Wellness Event
    Sep 20, 2020, 8:30 AM – 4:30 PM
    Danville, Danville, CA, USA
    Self-Esteem and Social Media for Kids & Teens
  • She's All That Conference - Keynote Speaker
    California High School
    Mar 28, 2020, 10:00 AM
    California High School, 9870 Broadmoor Dr, San Ramon, CA 94583, USA
  • Girls on the Run Fundraiser
    Salesforce Tower
    Mar 19, 2020, 7:00 PM
    Salesforce Tower, 415 Mission St, San Francisco, CA 94105, USA
  • Parkmead Elementary School Parent's Night
    Walnut Creek
    Mar 10, 2020, 7:00 PM
    Walnut Creek, Walnut Creek, CA, USA
  • "You've Got This!" - Three Keys to Middle School Success
    Jul 26, 2019, 9:00 AM – 3:00 PM
    Danville, Danville, CA, USA
  • She's All That Conference at Cal High
    California High School
    Mar 02, 2019, 10:00 AM
    California High School, 9870 Broadmoor Dr, San Ramon, CA 94583, USA
    Learn how to create and determine the world within you live. From self-talk, to managing emotions, to choosing attitudes and taking control of learning.
  • TWE for She Event
    Sep 14, 2018, 11:00 AM – 1:00 PM
    Oakland, Oakland, CA, USA
    Come learn how to train your brain to build the skill of self-confidence!
  • Girl Scouts of Northern California Council-Wide Summit
    Aug 25, 2018, 10:30 AM – 12:00 PM
    Alameda, Alameda, CA, USA
    We are working with Girl Scouts to develop confidence in girls and help the adult volunteers to model the right things!
  • TWE for She Event
    Aug 14, 2018, 11:00 AM – 1:00 PM
    Napa, Napa, CA, USA
    Come learn how to train your brain to build the skill of self-confidence!
  • Girl on Purpose Book Signing Event
    Jun 13, 2018, 6:00 PM – 8:00 PM
    ThredUP, Walnut Creek, CA 94596, USA
    I'm super excited to partner with ThredUP in Walnut Creek because they are passionate about supporting women in the community just like me! Hope to see you there...
  • Girl on Purpose Book Signing Event
    Peet's Coffee
    May 20, 2018, 9:00 AM – 11:00 AM
    Peet's Coffee, 435 Railroad Ave, Danville, CA 94526, USA
    Come say "hi" to me and Margaret and grab a Peet's treat while you're at it!
  • She's All That Conference
    California High School
    Apr 28, 2018, 1:30 PM – 3:00 PM
    California High School, 9870 Broadmoor Dr, San Ramon, CA 94583, USA
    Learn the tools and skills you need to become a Girl on Purpose.


I hereby challenge YOU to form a Girl on Purpose Duo or Trio with your own girl(s) and work through every chapter of the book to build your self-confidence muscles together. Even better than that, I dare you to gather a Girl on Purpose Society with fellow Duos and Trios in your community, kind of like a book club, and realize the true power of tribes as you support each other in your shared journey! 

Sign up Here for News & Info on How to Start a Club!

Thanks! Message sent.

For any media inquiries, please contact Danielle directly:

Tel: 617-543-9964 | danielle@girl-onpurpose.com

Follow me:

  • Black Facebook Icon
  • Black Twitter Icon
  • Black LinkedIn Icon